Marketing

Five brand trends to watch

Published on May 1, 2015

Full text of article by Merlot Marketing CEO Debi Hammond, published May 1st, 2015 in…

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Three New Facebook No-No’s

Published on December 4, 2014

Social media marketers, it may be time for another “duck and cover” experience with Facebook. …

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Content is King: 4 Tips for Creating Great Content Marketing

Published on November 5, 2014

Here at Merlot Marketing, we believe that great brands are built where the heart and mind intersect. It may sound like a high level venture, but a big part of capturing that special something is in the day-to-day, with digital content marketing.

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The Top 3 Reasons We Love Pinterest’s Revised Analytics (And Why You Should Love Them, Too)

Published on September 4, 2014

Here at Merlot Marketing, we are all about building relationships with our clients, colleagues, and…

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3 Tips for Nailing Your Next Television Interview

Published on August 22, 2014

Maximize publicity opportunities with preparation and practice.  (Continued from Sacramento Business Journal Article 8.22.2014) When…

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Marketing is Like Marital Bliss

Published on June 30, 2014

Great marketing begins with a great marriage. And that sometimes means tough love. A good…

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Traditional Marketing Still Works in the Mix

Published on February 21, 2014

In this rapidly changing marketing climate, it may be tempting to declare traditional advertising dead. However, as Merlot Marketing CEO Debi Hammond will argue, it’s very much alive and all it needs is the right integrated media mix.

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Capturing Female Customers Through Mobile Marketing

Published on January 23, 2014

Are you reaching women with your online marketing? It might help to know where to…

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CAPITALIZING ON AN EMOTIONAL CONNECTION WITH FOOD

Published on September 18, 2013

At Merlot Marketing, one of the categories we serve is the agriculture/food sector, an industry…

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SPEAK DIRECTLY TO YOUR TARGET AUDIENCE

Published on May 14, 2013

As marketers we have to decide, based on sound research, who our target audience is. …

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