Know what you’re selling to succeed

Published on September 8, 2009

Friday, August 7, 2009 Think about your product in terms of what it provides for…

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Tweeting or blogging at work? A few guidelines for employers AND employees

Published on August 3, 2009

Employers experience much trepidation when it comes to social media, so they ban and block…

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Augment shrinking advertising budget by capitalizing on public relations

Published on July 7, 2009

What’s your favorite advertising campaign of all time? Go ahead, take a moment and I’m…

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To tweet or not tweet…

Published on June 5, 2009

Friday, May 29, 2009 With Twitter, you can promote your business and brand in real…

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Message goes over better with less noise

Published on April 6, 2009

Friday, April 3, 2009 Recession has quieted advertising space, leaving opportunities open. Sacramento Business Journal…

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Businesses Need to Get More ‘Social’

Published on November 11, 2008

Do you blog? Tweet? Write on “walls?” Are you “linked in,” so to speak? Web…

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You Might Be Your Firm’s Best Marketer.

Published on September 21, 2008

As a columist for the Sacramento Business Journal, here is my latest article: You might be…

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Addressing the C.R.E.W.

Published on July 10, 2008

Today I had the opportunity to speak to members of Commercial Real Estate Women (CREW):…

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Isn’t it about time someone got to the grapes?

Published on June 17, 2008

If you thought you enjoyed reading blogs, hold on to your ‘wine glass’ because we’re…

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