How do you keep a brand relevant? Deliver the ‘goods’ and unwrap Mariah!

Jenny Craig hired Valerie Bertinelli to show off her figure at almost 50 – in a bikini!  Then NutriSystem signed on “Dancing with the Stars” alum, Marie Osmond. Weight Watchers upped the anti with Jennifer Hudson who is now “Feeling Good.”  So, what’s next for Jenny Craig? How do they even compete with Jennifer Hudson and stay relevant as a brand? The answer? Change your name to “Jenny” and sign on…

Yes, it’s Mariah Carey. Check out the new “Jenny” video here.  Click here for full story. 

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