Sip of the Week #104

Sip of the Week #104: When featuring a video in an email, including the word ‘video’ in an email subject line boosts open rates by 19%.

TWEET THIS: Did you know? This one word boosts email open rates by
19% #marketingtips via @MerlotMarketing: http://bit.ly/1TVPRBs

Want to learn more about the importance of video? Read this post by CEO Debi Hammond.