I’m Obsessed with Pinterest – Have You Been Introduced?

Published on February 2, 2012

Most recently, I discovered Pinterest which is down-right genius! For those that have not been introduced, Pinterest is a platform for sharing images that inspire you visually with ideas on organization, wedding planning, home décor, cooking, planning your child’s birthday party and the list goes on. So, how does this fabulous new tool apply to businesses? From my vantage point, if your product can be used to inspire women in any way, you have a place on Pinterest.

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Published on January 31, 2012

With the mainstream use of social media, it’s not shocking that more and more brands are leveraging this movement by establishing a social media presence through Facebook, Twitter, YouTube, etc. But what is shocking is how some of these brands are going about doing it.

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“Tweets are for Kids!” Not anymore…Social Media Users get Serious about Brands

Published on November 9, 2009

According to a new study from Performics and analytics from ROI Research, 46 percent of…

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Know what you’re selling to succeed

Published on September 8, 2009

Friday, August 7, 2009 Think about your product in terms of what it provides for…

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The importance of social media and your brand.

Published on July 26, 2009

A lot of companies simply do not ‘get’ social media. Executives ask, what can it…

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Southwest Airlines garners millions of impressions with rapping flight attentant

Published on July 1, 2009

Southwest Airlines continues to garner positive press by hiring great employees.  It’s one thing to…

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What’s a brand really worth? One retailer tops $129 billion

Published on January 15, 2009

In addition to being the world’s largest retailer, Wal-Mart now tops the list as the ‘largest’…

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Super Bowl ads top $3 million, big companies fall out

Published on December 21, 2008

September usually marks the complete line-up of Super Bowl advertisers; however, this year, September highlighted…

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What’s in a Name? Apparently $66.6 Billion!

Published on October 13, 2008

According to Interbrand, Coca-Cola is the world’s most valuable brand.  Basing its rakings on sales,…

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