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Trendspotting: KBIS and IBS 2015

Published on January 26, 2015

The Top 6 Building and Design Trends of 2015, as spotted by the Merlot Marketing team at KBIS and IBS.

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Stop doing the same things and expecting different results.

“I’m tired of buyers not understanding how we’re different. And uncertain our message is as good as we might think. I want an agency that is a true and trusted partner and that has experience and success marketing home and building products. I’m ready for a brand story we’re proud of—told consistently across all channels.”

Well said, you. Let’s make that happen.

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Many businesses struggle with expressing and sharing their story in a way that is meaningful and memorable. Merlot has a proven process that articulates an authentic story and distributes that story through the most impactful marketing channels. When you have a meaningful message and consistency across all marketing channels, your brand builds traction and your business grows.

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