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Biz Smarts: Why the Word 'Sponsor' is Best Seen as a Verb

Published on October 4, 2018

Sponsorship opportunities are everywhere, from the Super Bowl halftime show and the Tour de France…

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He’s (Not So) Gr-r-r-eight! Kelloggs Fires Phelps in a Good PR Move

Published on February 10, 2009

August 19, 2008 marked an exciting day for Kellogg Company.  This is what was released…

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