Deconstructed: DCW 2026 Promotion

Design & Construction Week 2026 is the can’t-miss event for anyone in the homebuilding and design industries. With the Kitchen & Bath Industry Show (KBIS) and the International Builders’ Show (IBS)
under one roof, it’s where trends are set, innovations are revealed, and business relationships are forged. For exhibitors, this week isn’t just about showcasing products—it’s about stepping into the spotlight at the largest gathering of qualified buyers, specifiers, and media in the industry.

But visibility at KBIS and IBS doesn’t happen by accident. With tens of thousands of attendees and thousands of exhibitors vying for attention, your booth, messaging, and brand story must stand out from the crowd. This is where strategic PR and marketing support make all the difference. From media outreach and press coverage to thought leadership opportunities and on-site storytelling, your goal should be to amplify your presence, so the right audiences are drawn to your brand before, during, and long after the show.

When executed well, the conversations you start at Design & Construction Week (DCW) turn into leads, coverage, and long-term business growth. Our agency has proven this model out over 20+ years attending the show on behalf of over 30 clients in the home and building space, managing content creation to booth activation and everything in-between.

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