Merlot Marketing

You Might Be Your Firm’s Best Marketer.

Published on September 21, 2008

As a columist for the Sacramento Business Journal, here is my latest article: You might be…

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Starfish and Starbursts: It’s really that simple

Published on September 14, 2008

Everyone is asking: What is Social Media?  Well, I think better than a starfish or ‘prizm,’ a more…

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Buzz About ‘The Bee.’ Is it writing its obit?

Published on September 1, 2008

We all know that newspapers are hurting… The Internet has changed the game and newspapers…

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Chevy ‘Cashes’ in on London Billboard?

Published on August 14, 2008

Chevrolet got quite a bit of attention with a billboard covered in cash.  To celebrate the launch of…

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